About us
ABOUT US
Shaping your style
In a world where personal expression is key, our community of jewelry lovers is growing to celebrate individuality and craftsmanship.
Discover New Styles
Our jewelry pieces are crafted with passion and precision, offering a blend of timeless elegance and modern flair. Each item is designed to empower you and express your unique personality.
Start with the customer – discover their style and provide them with exquisite jewelry.
Transforming elegance is achievable.
We’ve crafted timeless pieces before.
Meet our artisans
Dedicated artisans driving our success
Tony Fred
Chief Executive Officer
Founder and chief designer, Tony is the creative force behind the brand. He enjoys being hands-on in designing, marketing, and enhancing the customer experience.
Emily Stone
Chief Commercial Officer
Mich loves taking on challenges. With his multi-year experience as Commercial Director in the jewelry industry, Mich has helped the company to shine in the market. Mich is among the best minds in luxury design.
Aline Turner
Chief Technical Officer
Aline is one of the iconic people in life who can say they love what they do. She mentors 100+ artisans and looks after the community of jewelry enthusiasts.
Iris Joe
Chief Financial Officer
Iris, with her international experience, helps us easily understand market trends and improve our designs. She is determined to drive success and delivers her professional acumen to elevate our brand.